50th anniversary

In commemorating the 50-year legacy of Porsche Design, we embarked on a year-long celebration with a mesmerizing and dynamically evolving window installation. The centerpiece of this artistic endeavor was a split-flap display, an ingenious fusion of the analogue and digital realms. Departing from conventional numbers or letters, we opted for a visually evocative display using captivating images. This unique approach not only paid homage to the brand's rich history but also seamlessly bridged the gap between tradition and innovation.
The window installation stands as a testament to Studio38's commitment to creating immersive and thought-provoking experiences, capturing the essence of Porsche Design's remarkable journey over the past five decades.